The main purpose of a concealer is to hide pimples, age spots, dark circles, large pores, facial veins, blemishes and more recently highlight and contour.
Powder concealer usually resembles face powder but is more pigmented. It is made to perfectly conceal blemishes and other facial flaws. Powder concealer is a great option for anyone looking for a certain level of coverage with a natural finish in a formulation which is kind to the skin. Thanks to its gentle formulation, powder concealer is suitable for even sensitive and acne prone skin, and it provides a level of coverage which still looks natural. It can help to maintain a shine free face throughout the day.
Powder concealer also lasts a lot longer than liquid or stick concealer, so it is perfect for those requiring long lasting coverage. Because powder concealer usually contains natural ingredients and leaves out those which can cause breakouts, it is an ideal choice for women with sensitive skin, who may not be able to wear traditional concealers.
Powder concealers are usually applied to the face with a brush or a damp cosmetic sponge. You may find that for dry skin a slightly damp sponge is the best option. Apply gently in order to not to cause flaking. Another great perk of powder concealer is that it can be used under or over foundation and it also works well in the T-zone area which can get oily after a few hours.
Liquid concealer is preferred for covering pimples and dark spots as it offers a good consistency and coverage. It is also known to work best for those with dry skin. Liquid concealer is the least likely to cake up, and it poses minimal risk of clogging pores. It is also the least likely to crease throughout the day when it's set in place with a setting powder, although some lines are always possible. Liquid concealer is also desirable for use on wrinkled areas because its thin texture.
Liquid concealer is easy to blend, it can be applied using fingers, a sponge or a brush to suit the individual’s skin type. It will not cling to dry, flaky patches of skin thanks to its moisturizing properties. The level of coverage provided can be built up to ensure a perfect finish.
Liquid concealer is generally a safer choice for those new to the concealer game. It's also perfect for under the eyes as that area doesn't produce oil. T-zone areas can get oily after a few hours of using liquid concealer resulting in a blotchy look. This is why it's best to go with a concealer with a matte finish and finish with a setting powder.
Cowgirl Beauty Tip: It's important to go a shade lighter than your skin tone to prevent a chalky finish.
Which one should I use?
Powder concealers are great, because you get a natural concealed looked. Powder concealer works best for those who have oily skin. If this is you, you really should try our Mustang Powder Concealer.
Liquid concealer is great fit for days you need more coverup for darker blemishes, pimples and scars, and it's amazing for people with dry skin. Try one or all of our four liquid concealers. We have one for all types of coverage.